John Anderson is the president, chairman and CEO of The Oppenheimer Group, where he has worked for 35 years at every level of the organization from the ground up to his current role, which he has held since 1993. John currently serves on the PMA Foundation for Industry Talent's board of directors.

 

 

 

Fresh: Give us a brief description of your company.

JA: The Oppenheimer Group has 151 years of experience in the fresh produce industry. Based in Vancouver, B.C., we partner with the world's best growers to deliver a year-round supply of fresh fruits and vegetables to retail, wholesale, and foodservice customers across North America. We currently have 11 offices spread across the U.S. and Canada, as well as an office in Santiago, Chile. Our brand promise, expect the world from us, encompasses the spirit and dedication of our people, who have kept Oppenheimer growing since 1858.

Fresh: Can you describe your company's products and services a little further?

JA: We're a solutions-oriented marketer with a specific focus on year-round supplies of premium quality fresh produce. Our key categories include apples and pears, stone fruit, grapes, kiwifruit, citrus, mangoes, pineapple, berries, avocados and greenhouse vegetables.

Fresh: How has your company evolved through the years to meet changing demands?

JA: Our founders kept their eyes on the horizon, and invested heavily in building relationships and fostering innovation. In some ways, our core principles are the same now. We deliver on our promises today, and focus on the future by seeking out new opportunities for tomorrow, whether that's forging a new partnership or investing in traceability and food safety.

Fresh: What role has human capital played in getting your company where it is today?

JA: The only role, really. We wouldn't still be in business after 151 years without it. Oppenheimer is known for our commitment to service, and that is entirely dependent on the people who work for us. Their passion for the industry and for our company is what drives our business forward and makes this a place that people stay at. Culture is very important to us, and we take pride in being the best at what we do.

Fresh: How do you see the impending talent shortage affecting our industry?

JA: It could have a serious impact on our industry's future. The pool of candidates is shrinking, so the key is to attract those people who enjoy a challenge, rather than shy away from it. For the produce industry to continue and to thrive, we need their energy and new ideas, as young talent will keep us in line with the changing face of consumers and ensure our future existence.

Fresh: Do you think we are facing a "people with talent" shortage or simply a "people" shortage?

JA: I think we are facing a 'people with passion' shortage. There are plenty of talented people looking for jobs, especially right now, but they aren't necessarily looking in our industry. Produce might not seem like the most glamorous industry from the outside, but most get hooked once they're in it. It is incredibly complex and constantly changing. And we can say with confidence that the more people buy our products, the better off they'll be. It's pretty unique.

Fresh: Does your company offer any type of training program(s)? If so, tell us about your program(s).

JA: Having the right people means not just attracting talent, but retaining it and allowing room for people to grow. We have training and education programs in place so that our employees can expand their knowledge in their chosen field. We offer a comprehensive selection of company-wide training opportunities on everything from traceability to category intelligence. And we also offer a unique leadership curriculum called Oppy U, a series of sessions that provide in depth training on our products, business model, and general management skills.

Fresh: How do you feel that your company's contribution to PMA's Foundation for Industry Talent will help your company deal with this challenge?

JA: We view PMA FIT as a way to ensure that the best and brightest minds not only come into the produce industry, but stay here. In today's technologically-oriented job market, it isn't as easy as it used to be to find great people — you have to be actively engaged in the process. Our contribution to FIT is a symbol of our commitment to this effort.