Now, more than ever, the PMA Foundation for Industry Talent needs your support. We have made huge strides in laying the foundation for our program development with our initial capital campaign contributions. Now as we embark on our first annual campaign effort, our goal is to raise funds to cover our annual operating budget and extend the life of our pledge money.

While the current economic climate might mask our impending talent issues, we have not lost sight that our industry, like many others, will be facing a manpower shortage within the next ten years. Baby Boomers are currently holding onto their jobs in top, middle and lower management. But, at some point, they will be retiring. Our job is to stay on task preparing our industry for this imminent demographic loss, whether through new opportunities to attract bright talent into produce businesses or through programs that help produce companies build strong leadership skills in their rising stars and retain them during future competitive job markets.

Your PMA Foundation contribution will help us to achieve these goals. By supporting our mission to attract, develop and retain talent for the fresh produce industry, you will ensure that companies like yours have the tools in place to weather whatever difficulties future job markets might bring.