2009 Leadership Symposium will help executives transform today's challenges into tomorrow's opportunities
Newark, Del. – Executives seeking to revitalize their leadership skills and recharge their batteries are invited to participate in the 2009 Leadership Symposium, to be held Jan. 14-16, 2009, in Dallas, Texas, USA.
Offered by PMA Foundation for Industry Talent (PMA FIT) in partnership with Produce Business and Cornell University, the Leadership Symposium offers high-level leadership training in an intimate, collegial atmosphere. Perennially PMA's highest-rated leadership education event, the symposium is designed for chief executive officers and presidents, company executives, vice presidents, and directors of produce, merchandising, category management and perishables.
Offered only to and for the produce and floral industry, the three-day symposium is also PMA's most-exclusive leadership education event. Registration is limited to the first 100 attendees, to facilitate the unique high-connection environment for which the symposium has become known.
Speakers address structure, culture, talent and results
This year's agenda features four expert speakers addressing a range of timely management topics. Businessman and author Rod Beckström, author of The Starfish and the Spider: The Unstoppable Power of Leaderless Organizations, will show attendees how to bring a fresh approach to their companies' structures, to level the playing field and increase competitiveness. Media management commentator Polly LaBarre will draw from her book Mavericks at Work to teach participants how to create an empowering, imaginative and passionate business culture to succeed in today's increasingly global marketplace.
Addressing the coming talent crunch, attendees will learn how to leverage the individual strengths of an increasingly multi-generational talent pool from Cam Marston, consultant and author of Motivating the "What's in it for me?" Workforce: Managing Across the Generational Divide. CEO coach Tony Jeary will help participants discover practical techniques for transforming ideas into high-impact results. His latest book, Strategic Acceleration: Succeed at the Speed of Life, will be published early next year.
"The Leadership Symposium is a must attend for me, after the lull of the holiday season it wakes the creative juices and re-focuses my goals," said repeat symposium attendee and event task force co-chair Fritz Stelter, executive vice president of Field Fresh Foods, Inc., Gardena, Calif. "The speaker format is a one of a kind and refreshing – to be able to challenge a speaker's content not only gives more insight from industry leaders, it puts the speaker on his toes knowing he must answer to the group."
Event offers high learning, networking ROI
Previous attendees' testimonials demonstrate the high return on investment the Leadership Symposium offers. In addition to its powerful leadership agenda, the Leadership Symposium also offers numerous relationship-building opportunities. Those include a welcoming reception and dinner the first evening, a "dine-around" dinner the second evening sponsored by Grimmway Farms of Bakersfield, Calif., and a farewell reception the final evening that is sponsored by The Mixtec Group, Pasadena, Calif.
"The PMA Leadership Symposium is one, if not the only, produce-specific program that concisely focuses on participants on leadership and growth of the individual," said 2008 symposium attendee Blair Richardson of FreshSense, Parlier, Calif.
About PMA Foundation for Industry Talent (PMA FIT)
The PMA Foundation for Industry Talent was founded in 2006 by the Produce Marketing Association, the leading trade association for the produce industry. PMA FIT is a nonprofit, 501(c)(3) corporation providing produce companies with unique programs to attract, develop and retain the produce industry's most valuable resource – talented people. PMA FIT is dedicated to ensuring a quality workforce for the industry, and making a positive difference in the lives of current and future produce professionals by developing their potential for leadership, personal growth and career success.
About Produce Marketing Association (PMA)
Founded in 1949, the Produce Marketing Association is the leading trade association serving more than 2,100 companies representing every segment of the global produce and floral supply chain. Members rely on PMA year round for the business solutions they need to increase sales and consumption, build strong professional relationships, and expand their business opportunities. For more information, visit www.pma.com.
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